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At Tales of the Cocktail, Campari Focuses on Engaging a Key Influencer Segment: Bartenders

26 September 2022 | Kait Shea | Event Marketer

From the Super Bowl to the Oscars, nearly every industry has a tentpole event that shines a spotlight on the best in the biz. Within the spirits industry, that occasion is New Orleans-based Tales of the Cocktail (TOTC). Over the summer, the global conference made its post-pandemic return to live with a range of educational sessions, tastings, networking experiences, activations

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